About MS Intelligence
MS Intelligence stands for Maternal Systems Intelligence.
We are a specialist consultancy focused on the systems that shape maternity care. Our purpose is to support safer, more connected and more effective maternity services through intelligence, governance and evidence-informed decision-making.
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Maternity care does not operate through clinical practice alone. Outcomes are influenced by the way services are designed, how information moves, how decisions are made, how staff work together and how well digital and governance systems support care.
MS Intelligence brings these elements together.
Our purpose
Our purpose is to help organisations understand and improve the systems surrounding maternity care.
We support services to:
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Understand how their current system is functioning
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Identify risks, gaps and opportunities
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Translate evidence into practical service design
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Connect clinical, operational and digital requirements
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Implement change in complex healthcare environments
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Use data to guide decisions and monitor performance
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Build sustainable capability within their workforce
The aim is not simply to produce recommendations. It is to create clear, usable solutions that can be implemented and sustained.
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Clinically grounded
Solutions are informed by real maternity practice and an understanding of how care is delivered across the consumer journey.
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Human centered
Consumers, clinicians and operational teams are considered throughout design and implementation.
Our approach
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System focused
We examine the relationships between people, processes, information, technology, governance and organisational structures.
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Data enabled
We use information and performance intelligence to understand current systems, identify priorities and measure improvement.
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Evidence informed
Recommendations are based on contemporary evidence, professional standards, service data and local context.
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Implementation oriented
We design with implementation in mind, including governance, workforce, workflows, communication, training, evaluation and sustainability.
Founder
Dr Janelle James
Dr Janelle James is an endorsed midwife, healthcare researcher, digital health specialist and maternity systems leader with more than a decade of experience across clinical practice, education, research, governance, digital transformation and service improvement.
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Her career spans metropolitan, regional, rural and remote maternity services, including public health services, community-controlled healthcare, university education, health service management and medico-legal practice.Janelle has led complex initiatives involving maternity pathway redesign, early pregnancy engagement and screening, digital clinical workflows, data and reporting systems, models of care, workforce redesign, clinical governance and implementation.
Janelle brings these areas together by connecting clinical practice with the systems that support or constrain it. She translates complex clinical, operational and technical requirements into practical solutions that health services can implement, evaluate and sustain.
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Doctor of Philosophy in Medical Science
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Master of Medical Research
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Bachelor of Midwifery
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Bachelor of Arts in Human Bioscience
Qualifications and professional credentials
Janelle is registered with the Australian Health Practitioner Regulation Agency as an endorsed midwife.
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Graduate Certificate in Maternal Critical Care
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Endorsement for scheduled medicines for midwives
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Certified Health Informatician Australasia
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Maternity systems and service redesign
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Models of maternity care
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Clinical pathway development
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Digital health and clinical informatics
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Maternity data and reporting
Areas of expertise
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REDCap database design and implementation
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Clinical governance, risk and assurance
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Quality and safety improvement
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Workforce and organisational design
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Workforce attraction, retention and staff experience
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Project and program implementation
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Research, evaluation and performance improvement
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Metrics, analytics and maternity performance intelligence
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Education and workforce capability development
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Medico-legal maternity review